Our work

Business strategy and positioning

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Client
Small and medium enterprise


Project
Business strategy and positioning


What we delivered

  • Market analysis

  • Competitor review

  • Client engagement

  • Team alignment

  • Workshop design and delivery

  • Facilitation

  • Service offer review

  • Strategic plan

  • Brand strategy

  • Business review

  • Action plan

In today’s changing business context, professional services organisations need to be positioned to respond to trends and opportunities with a clear value proposition and service offer, supported by an agile and forward-thinking team.

INK works with large and small business and professional services firms to uncover their competitive advantage, strategic positioning, vision, values and opportunities at both strategy and implementation levels.

Working with Boards, leadership and project teams, INK captures business aspirations in a succinct strategy and action plan, working alongside clients and ensuring internal teams, systems, processes, reporting and performance indicators are focussed on turning vision into reality.

 

 

 
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